Franck-Olivier Fabry Named New VP of Sales at A.C. ProMedia

A.C. ProMedia, distributor of AVL products and technologies aimed at the fixed installation and architainment markets, has announced the appointment of Franck-Olivier Fabry as VP of sales. He comes to the company from L-Acoustics US where he was Canada sales manager.

Fabry has a vast amount of experience spanning across a variety of business development areas for AV manufacturers such as Telex, Bosch, Williams Sound, Meyer Sound, and L-Acoustics. He has held various senior sales management positions throughout his career and has built an extensive network of industry contacts with system integrators, specifiers, and end-users.

Reporting to Jean-Louis Blanchard, VP of strategic business development, Fabry will be responsible for developing and managing A.C. ProMedia’s sales channels in both the United States and Canada. “I am confident that Franck will be instrumental in establishing A.C. ProMedia and its brands as key players in the North American market,” says Blanchard.

“I'm excited to embark on this new adventure and think about the many opportunities ahead. I'm looking forward to further expanding the distribution of already well-established brands like Luminex in North America and I am excited to tackle the challenges of promoting audio brands like AUDAC and Harvey, brands experiencing rapid development globally and steadily making their way to the USA and Canada,” says Fabry. “With the active backing of the Luminex, AUDAC, and Harvey manufacturing teams and the collaboration of my talented A.C. ProMedia and A.C. Lighting colleagues, I am confident we can bring renewed energy in spreading the word, demonstrating the effectiveness and uniqueness of the solutions to all commercial and installation sound specifiers, installers and anyone who loves a great sounding installation.”

A.C. ProMedia was launched in 2019 as a sister company to A.C. Lighting Inc. and offers multimedia products and solutions aimed at the architainment and fixed installation markets.

Fabry can be reached at or directly at 716-449-2353.

For more information, contact A.C. ProMedia: 416-255-9494,,

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Michael Raine is the Editor-in-Chief at Canadian Musician, Canadian Music Trade, Professional Sound, and Professional Lighting & Production magazines. He also hosts the Canadian Musician Podcast.
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